As a BIMA House flagship activation, SXSW London is our most high-profile community experience of the year, delivered in official partnership with SXSW. Located in Shoreditch within the main festival footprint, BIMA House will host a two-day fringe takeover, putting our community at the centre.
BIMA is the voice of tech and creativity.
We represent a community of businesses, charities and academia across the UK. We drive innovation through knowledge sharing, showcasing best practice and developing talent. And we give our members the chance to have their voices heard and to make a difference.
Our Content floor will feature panels, keynotes, and debates with leading digital and creative voices. While the Loft floor offers networking, brand activations, food & drinks, and social experiences, drawing hundreds of festival attendees. Each day closes with after -parties, connecting the community in true BIMA style.