SXSW London - Privacy Policy

WE RESPECT YOUR PRIVACY

• your SXSW London account login;
  
• your name, address and other contact details (like your telephone number);
  
• your email address;
  
• your age;
  
• your gender;
  
• transaction details and purchase history relating to any purchase(s) that you have made or that have been made on your behalf;
  
• credit card details, if you make a purchase with us or choose to have these stored in your online SXSW London account to make the checkout process faster. However, please note that in most cases  SXSW London does not itself collect  and/or store your financial information (such as bank account details and/or bank transactions), nor your payment card details. This information is collected and handled by our payment service providers who we work with;
  
• any preferences that you select; and
  
• any other personal information (including but not limited to any image of yourself provided by you to us) which may be required to facilitate your dealings with us.
  

• make a purchase through us, for example, over the phone, or via our website or app
  
• register your details on our website or app;
  
• participate in a survey, competition, promotion or other marketing campaign;
  
• make a submission via the SXSW London Submissions Portal;
  
• indicate that you wish to receive news, offers or other marketing material from us;
  
• register to receive event specific updates from us;
  
• make an inquiry or a complaint;
  
• provide your business card to us at an event;
  
• have other dealings with us, for example, via social media or in person, over the phone or when you write to us.
  

• our related companies which include Panarae FZ-LLC and any subsidiaries of SXSW London (“Group Companies”);
  
• agents who we engage to act as on our behalf to sell credentials to an event;
  
• people making a purchase on your behalf;
  
• our business clients and partners;
  
• third party suppliers and contractors who assist us to operate our business such as:
  
• information technology suppliers
  
• marketing and digital services suppliers
  
• research and development organisations
  
• data partners
  
• analytics consultants; and
  
• publicly available sources of information.
  

• information (personal or otherwise) that we collect from our website (as described in our Cookie Policy) or from third parties; and
  
• personal information we receive from our Group Companies and client businesses, who, in common with us, have a relationship with you and where we understand that you have consented to such Group Companies and client businesses sharing your personal information with us.
  

• to process and fulfil your purchase with us;
  
• to contact you if there is an event cancellation or change in event details, or for the replacement of lost credentials or other goods;
  
• to get a better understanding of you, your needs, your behaviours and how you interact with us in order to identify ways in which we can provide you with a better service, or enhance your experience of our website and mobile site or other services;
  
• to manage your dealings with us as a SXSW London participant or member;
  
• so that we can (and to allow our related companies to) promote to you and contact you about, our products and services and the products and services of third parties that we deal with, in each case where we have your consent or are otherwise legally allowed to do so;
  
• for system administration purposes; 
  
• detecting and preventing fraud and unauthorised on-selling of credentials or other goods;
  
• for business research and the development of new products and services;
  
• to facilitate the competitions, special offers and promotions that we or our partners run;
  
• to display content and advertising that are customised to your interests, preferences and experiences, including through online targeted marketing, data and audience matching and market segmentation activities;
  
• to verify your identity;
  
• for the conduct of data analytics and predicting trends; 
  
• if you are filmed, photographed or recorded as part of any onsite activities at one of our events, your image or likeness may be used in promotional material, sponsor, exhibitor and media partner coverage in print, online and on broadcast television;
  
• so that we can respond to inquiries and complaint handling; and
  
• to comply with our legal and regulatory obligations and enforce our legal rights.
  

•  We may process your personal information for the purposes of the legitimate interests of us or a relevant third party (such as the operation of our business and to provide the tailored services you would expect from a leading event for creative discovery and to prevent and detect fraud), provided this is done in a way that does not unduly affect your privacy and other rights., and to contact you if there is an event cancellation or change in event details, or for the replacement of lost credentials. 
  
• We may also rely on an additional basis that the processing in question is necessary for the performance of a contract for which you are a party or relates to steps taken at your request to enter into such a contract. For example, we would rely on this basis where we need to use your contact details to fulfil any purchase you may have made with us. 
  

• We may rely on your consent as a lawful basis where we require this in order to lawfully market to you. Where we are relying on your consent you are entitled to withdraw your consent for the processing in question at any time.
  

• We may also process your personal information where needed to comply with our legal and regulatory obligations. 
  

• to venue operators and to event partners of the event for which you purchased or received credentials. We may disclose your personal information to such organisations for operational purposes;
  
• to third party contractors and service providers who help us operate our business or provide a service to you. We may disclose your personal information to third party contractors and service providers who, for example, help us operate our computer systems, send out our mail/email and clean collected data;
  
• to event partners, venue operators, sponsors and promoters if they require this information to fulfil or administer services to you;
  
• to authorised onsellers of credentials or other goods or services who (unless they obtain a separate consent from you) use it for operational purposes only, for example, to provide you with additional information about the event or venue that you are attending;
  
• to our Group Companies or affiliates and their contractors and service providers (such as data management providers). We may disclose your personal information to these Group Companies to enable them to provide products and services to you and for the purposes of ensuring that information collected is accurate, complete and up to date, producing anonymised and aggregated information for the benefit of other group companies, and enabling us and other group companies to better understand and meet your needs and interests;
  
• to protect the rights, property or safety of us or our users, or others, and in order to enforce or apply our terms and conditions (this includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction);
  

• to third party contractors and service providers who help us operate our business or provide a service to you. SXSW London may disclose your personal information to third party contractors and service providers who, for example, help us operate our computer systems, provide us with fraud prevention services, operate certain features accessible from our website, send out our mail/email and clean collected data and who perform data analysis to group demographic attributes of individuals; and 
  
• to any third party in connection with the sale or transfer of our business.
  

• where we are required to do so by law;
  
• if the disclosure is permitted under privacy laws, including the GDPR (as it applies); or
  
• if you have consented to the disclosure.
  

1. fair processing of information and transparency over how we use your use personal information that this Privacy Policy is already designed to address;
   
2. access to your personal information and to certain other supplementary information;
   
3. require us to correct any mistakes in your information which we hold; 
   
4. require the erasure of your personal information concerning you in certain situations;
   
5. receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations;
   
6. object at any time to processing of personal information concerning you for direct marketing;
   
7. object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you;
   
8. object in certain other situations to our continued processing of your personal information; and
   
9. otherwise restrict our processing of your personal information in certain circumstances.
   

1. email us at [email protected];
   
2. let us have enough information to identify you by sharing your name and email address that you hold an account with;
   
3. where we request and depending on the nature of the request, let us have proof of your identity and address (for example, by providing a copy of your driving licence, passport and a recent utility or credit card bill); and
   
4. let us know the information to which your request relates for example, an order confirmation ID, Date of Transaction, details of your transaction.