Emily Trenouth

Emily Trenouth is a creator economy consultant, speaker and podcast host with over 12 years’ experience working across brands, agencies, platforms and creators.

She previously led international creator strategy at Amazon across 25+ markets, leading their approach to influencer and talent partnerships for global brand campaigns and initiatives. Prior to Amazon, she built and scaled influencer divisions within WPP’s MediaCom and was part of the early growth of creator platform TRIBE.

Across her career, Emily has worked with brands including LEGO, Unilever, Coca-Cola, Sony, Sky, Procter & Gamble and Jaguar Land Rover, helping shape creator-led marketing strategies during the industry’s formative growth years.

Today, she advises brands, agencies and founders on creator strategy, talent partnerships and audience growth, with a focus on how creator-led media is reshaping marketing.

She is also the host of Wish I Knew, a video podcast exploring career growth, ambition and modern entrepreneurship through conversations with founders, creators and business leaders. Alongside the show, she is building a growing live events and media platform around ambitious professionals and creator-led communities.