The experience economy is booming*, reshaping how audiences engage with culture, entertainment, and each other. From immersive theatre to next-generation theme parks, designers are blending art, technology, and storytelling to create worlds that audiences don’t just watch, they step inside.
This panel brings together the creators behind some of the UK’s most ambitious large-scale immersive environments. They’ll explore how these experiences are conceived, built, and delivered at scale, unpacking the creative, technical, and audience challenges along the way.
Why Bristol? Because it’s quietly become a powerhouse for immersive innovation, where media technology, festival culture, and creative talent collide to produce globally recognised work.
Join us to discover how the next generation of experiences is being designed and what it means for the future of audiences everywhere.
*Barclays estimate the experience economy at £130Bn+, and growing at 2.6% p.a.