Every city wants to be a tech hub. Most aren't. What separates the places that actually attract and keep exceptional talent from the ones that build the campus and wonder where everyone went?
This session brings together people who've watched it work and those who've watched it fail — from London's Knowledge Quarter, now home to OpenAI, Google DeepMind and Anthropic, to the Amsterdam metropolitan region's next wave of expansion, and to the Dealroom data on where ecosystems are actually growing.
This session is part of NL House — where Dutch ambition meets a global audience on June 3 at SXSW London. For the full overview of sessions and experiences, visit NL House on Luma. (Non-badge holders can apply for entry by signing up via the Luma website)