“Opening remarks: S**t Storytelling Is Killing The Creator Economy

Storytelling is humanity's oldest survival technology, but our modern campfire is a feed that rewards patterns, not stories. The container has collapsed, and that's why everything looks the same. The creators winning today aren't just storytellers; they're worldbuilders. In a synthetic world, genuine humanity is the competitive advantage. This talk is about how to design ideas that survive the feed, and why scaffolding, not scripts, is what creators actually need.