AI is entering a new phase, moving beyond generation to more connected and responsive systems. For retail and beauty brands, this unlocks new ways to streamline creative production, accelerate content delivery, and create more personalized experiences at scale.
In this session, leaders from Revlon and Monks will share how brands are evolving their approach to AI—from early experimentation to more integrated, enterprise-wide capabilities. Through real-world examples, they will explore how organizations are thinking about teams, workflows, content and collaboration differently in an AI-enabled environment and what it takes to build a responsible, more connected marketing ecosystem in a rapidly changing landscape.