The Global Impact of UK Advertising

Devonshire Square (UK House (Sir Devonshire Square Hotel))

June 3, 2026, 10:00 - 10:30 AM

The Global Impact of UK Advertising

The UK is one of the world’s leading exporters of advertising services, with UK agencies, creative businesses and marketing innovators continuing to shape brands, culture, and commercial growth around the world.

Produced by Credos, the advertising industry’s think tank, the latest UK Advertising Export Report explores the scale, growth and global influence of the UK advertising industry, alongside the markets, sectors and trends shaping international demand for UK expertise.

Exclusive to UK House at SXSW London, we will unpack key findings from the report, offering fresh insight into the opportunities driving international growth, the continued global demand for UK advertising, creativity, innovation and strategic communications, and how this can support future global business growth plans.