Mark Grimmer is Principal Creative Director at Journey, the multidimensional experience agency, and is the writer and co-director of 'David Bowie: You're Not Alone' - a new immersive show at Lightroom. He also served as Creative Director of the Victoria and Albert Museum’s landmark exhibition 'David Bowie is', which toured to 11 cities globally. Mark continues to work across a range of disciplines, with a particular interest in conceptual development and storytelling in immersive art forms.