Rufy Ghazi

Rufy Ghazi is a music business professional with experience in product management, digital transformation, and research. She works as a product consultant for music tech companies, drawing on experience at ByteDance (TikTok), Amra (Kobalt Music Group), and various early-stage startups.

She is the Head of Music Research at Audience Strategies, where she spearheads data-driven research projects. Her notable reports include the UK Electronic Music Industry Report (for NTIA), Sound Investments (MTUK's study of the UK music tech ecosystem), and A Slice of Fairness (for Aslice).

She has also led the Fair Play initiative, an independent audit of rights and royalties in electronic music. Its first report on the UK ecosystem attracted attention from outlets like The Guardian, DJ Mag, Resident Advisor, and others.

Rufy is the co-author of PROMPT for Musicians, a practical guide to AI LLMs for artists and music professionals. She has contributed to publications like Billboard, writing on AI’s impact across the music industry, and Attack Magazine, where she has addressed the economic realities facing DJs.

A Tech Nation alumna, Association for Electronic Music (AFEM) Executive Board Member, Abbey Road REDD, and BPI GROWMUSIC mentor, Rufy is a regular speaker at conferences including Eurosonic, IMS, ADE, and Reeperbahn Festival. She continues to advocate for ethical innovation and a more sustainable, equitable music industry.

She is also a DJ and performs as Lady Ruffelin and recently opened for the Gorillaz in London.