The definition of a “podcast” is changing. The most successful shows today aren’t just audio products - they’re 360 brands with communities and ongoing conversations that live across multiple platforms.
Dino Sofos, the CEO of Persephonica, is joined by Miquita Oliver, the host of their hit show, ‘Miss Me?’, along with Jamie Laing and Craig Strachan from Jampot. They’ll explore how podcasting is being rebuilt around personality, fandom and shareability.
From formats engineered for TikTok and YouTube, to the rise of video-first podcasting, to building listener communities that feel closer and more engaged than traditional media ever allowed, the panel will unpack what actually makes shows cut through in 2026.
They’ll also discuss how talent is evolving in the creator era, why audience intimacy has become such a valuable currency, and where the biggest opportunities for podcast growth now exist. A practical discussion about the future of podcasting - and the new playbook for building shows people don’t just listen to, but belong to.